Change Is In the Air

Change is in the Air

Change—that seems to be the theme of the day everywhere. During this last election cycle I found myself doing several radio interviews regarding subliminal communication and the art of persuasion. There were subliminal ads aimed at both political parties and there were a number of other psychological techniques employed to gain your vote, but then there’s nothing new about that. What did impress me was the number of people on both sides who were just totally fired up about the election. There was a new level of energy, a higher sense of enthusiasm and as a result, some deeper divides. Passion—that is the word I would use to describe this last presidential election; passion on both sides of the aisle.

Pundits for both sides had plenty to say but ultimately everything came down to one word-- “change.” The dynamics of the election were such that change was virtually assured in some way regardless of who emerged victorious. Change is what the world wanted as well, and change is what the world celebrated when President-elect Obama was chosen by Americans. Our time now is a time of change and change is what we want and change is what most people resist the most when it gets right down to it. So, this newsletter is dedicated to the idea of change—not political change but individual change.

My staff has asked me over the years about our products and our philosophy. Whenever I am asked this question I think of Bill Gates and his book, “Business at the Speed of Light.” Gates explains in this book how the railroad companies used to think of themselves as in the business of trains. Has they recognized that their business was transportation, there would have been a different future in front of them then that of trains alone. I think of my business as a business whose product is “change,” not CDs, tapes, books, software and so forth. Indeed, whatever the tool we offer, it is about assisting and facilitating change.

In a couple of months a New Year will be upon us again. Think for a moment, what would you like to change? If you could change anything about yourself, what would it be? What would you change that is changeable? Would you like more energy and enjoy feeling and looking much younger? Would you like a greater sense of inner peace? Would you benefit from a better memory or an enhanced learning ability? Would you like to improve or attract a relationship in your life? Would you like to find the perfect employment? Would you like to change your body image or end some addiction? Or how about becoming fitter and/or more athletic? Again, what would you change?

For 25 years now I have researched and developed programs and products designed to help you make that change—the change that makes a difference. In that time I have found products that do it better than anyone else, and we have added these to our lines. In that time I also developed our patented and scientifically proven effective InnerTalk programs and the sister technologies like Power Imaging and Echo-Tech. Over the past twenty-five years I have also had the good fortune to actually conduct studies that helped many people and to hear from them and others. I readily admit that a very meaningful compensation aspect to what I do is the feedback you and your fellow customers have provided. I thank you!

As we approach a new era of change, let’s each of us pledge to make our change a change that helps make our lives and the world just a little better. To that end, I want to toast you and every other American and formally acknowledge what a truly wonderful country we live in. And if you are not American, I toast you as well in confidence that as a world citizen you share the same goals—peace and freedom with opportunity for all.

Thanks for the read and all the best!

Eldon

P.S. Confused about your choices for change? Here is a wise choice, get a copy of my book, Choices and Illusions. Readers from around the country have told me how helpful it was to them. Here is a link that contains some truly wonderful additional incentives when you get it: http://progressiveawarenesspromotions.com/hayhousepromo/092008/